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Cadbury Brings Back Wispa; Lesson for Macy’s and Marshall Field’s

September 1st, 2007 · 1 Comment

wispa

The British candy bar Wispa is back. It was a result of an online campaign by fans, all led by the very notable Alan Simonds website called bringitback.ecclesweb.co.uk. Even Iggy Pop got into the campaign, allowing a banner unfurling at a concert. Quoting the Writers/Authors Snacking at Work cyberpunk site, the Wispa bar was so [...]

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Tags: Brandicide