If KLM and Air France can keep their unique identities after a merger, then why can’t Delta and Northwest keep their identities? This week, Landor Associates, the branding firm, redid the positioning of KLM, Royal Dutch Airlines. This was to help build on KLM’s long heritage. KLM is part ofMORE HERE
A great view of a great grille. Cadillac. American icon. Like Jaguar was to British Leyland, Cadillac is to General Motors. Read our stories on the various brands of General Motors. If you don’t want to read, you should, as it appears we taxpayers are going to bail out RickMORE HERE
Yes it has, literally and figuratively. The stock is way down; there is not much good news. We found some even worse news in this week’s The New York Observer. It was in a profile of a bicycling pot messenger in New York. It seems that one of his topMORE HERE
Read our story on Barbasol, and other great bargains that are still around from an earlier, more innocent America. Top Ten Recession Grocery Brands from the Depression Era Vintage Brands from the Dollar Tree Visit our main site www.brandlandusa.com for in depth stories. Ideas? Leave a comment or email editorMORE HERE
What happens when brand families are dispersed? Would 3M keep Scotch tape, but sell off Scotchguard? Would Johnson & Johnson keep Johnson’s baby oil, but rid itself of Johnson’s No More Tears? Would United Technologies keep Carrier home heating & air, but spin off Carrier commercial division? Not likely,MORE HERE
PETERSBURG – It’s the greatest pen sign ever. It’s the Remmie Arnold Pen of Petersburg, Virginia. The company was founded by Remmie Arnold, who ran for governor of Virginia, but lost. He won at the pen game, and for a time Remmie Arnold was one of the world’s largest penMORE HERE
I was speaking at a travel writer conference in 2006, and one of the fellow speakers was talk show host Sally Jessy Raphael. One question that came up was what would be a good web strategy for a freelance writer? Her suggestion to the writer was simple. “Put it allMORE HERE
We did some archaeology work, searching up some great American personal care brands at the Dollar Tree. If you like old brands, discount stores like Dollar Tree and Dollar General are a great place to find them. A few weeks ago, recession-proof classic grocery brands were included in our recentMORE HERE
Glad he’s still floating around in that boat in your toilet. Yes, the Ty-D-Bol man, and his dapper blue blazer, is cleaning up poopy water from the Atlantic to the Pacific. Today, Ty-D-Bol is made by Sara Lee Household and Body Care USA, and Ty-D-Bol is a trademark of SaramarMORE HERE
We were at Dollar Tree and found this box of Goo Goo Clusters. They are sold by Standard Candy Company of Nashville, Tennessee, and date from 1912. Eat and buy American at www.brandlandusa.com. Questions? E-mail editor Garland Pollard.MORE HERE