BrandlandUSA

Portsmouth, N.H. – The Pan Am brand is making a new push at a comeback, with a new TV show from ABC and a revived fashion line. The airline Pan Am died years ago after two successive efforts to revive the airline. Today, it lives on companies as varied as Pan Am Railways and a [...]

[Read more →]

NEW YORK – In the wake of discussion about the possible demolition of the Pan Am Worldport (now Delta’s Terminal 3), there is one key element that has already been removed. The Zodiac Screen sculptures (or sculpture), now in storage, that used to dominate the front of the building. The screen was once the largest [...]

[Read more →]

NEW YORK – We read in Crain’s New York that the old Pan Am Worldport at JFK might be demolished soon by Delta. The building is one of the great landmarks of aviation, though it has been so abused over the years that few would actually believe it if they toured it. It’s where the [...]

[Read more →]

Thoughts on some current news items: Proctor & Gamble just released its revived collection of Rochas, under the leadership of Marco Zanini. Proctor & Gamble shut down Rochas in 2006, and brought it back. The Wall Street Journal noted last week that its “nutty wide heels” and such targeted the exuberant woman who wanted to [...]

[Read more →]

A friend sent us this link of vintage airline commercials that was posted to the Facebook fan page of USAirways pilot Sully Sullenberger. We thought they were a great big fun time waster. North Central http://www.youtube.com/watch?v=tQFaVy0Kl2Y National http://www.youtube.com/watch?v=bbWWF7nBV84 Southern http://www.youtube.com/watch?v=6tgmHGqtDv TWA http://www.youtube.com/watch?v=9RnhwK8Id3Y Southwest http://www.youtube.com/watch?v=2-g0yOFUlOQ UAL http://www.youtube.com/watch?v=YPWTcu0yPGs Delta http://www.youtube.com/watch?v=bBm1YEO4Q_Q Eastern http://www.youtube.com/watch?v=xf9sJSvzpqE Western http://www.youtube.com/watch?v=RfmRKHtzfFs PSA http://www.youtube.com/watch?v=OOtv1lQ3Sgw Braniff [...]

[Read more →]

Saturday Night Live and British Airways’ new LCY-JFK flight one are two different business ideas illustrating an important idea, namely adaptive reuse.Traditionally, adaptive reuse is applied to historic preservation of buildings. It is a very specific idea; to properly understand it you need to go and read James Marston Fitch‘s seminal book, Historic Preservation. In [...]

[Read more →]

MIAMI – There could not have been a more perfect Florida ambassador, and airline, than National Airlines. When the “Sunshine Airline” merged into Pan American World Airways in 1980, a uniquely Florida institution was lost. Arguably, it was the only airline that promoted a state as its marketing position and achieved national prominence with that [...]

[Read more →]

STOCKHOLM – We are so there. It’s a Jumbo Jet hotel that opened in January in Stockholm. It’s a converted 747, made extra cool because it was formerly operated by Pan Am. The plane is apparently called Liv; it was grounded at Stockholm Arlanda Airport back in November 2002 and it has undergone a complete [...]

[Read more →]

In honor of pre-Revolutionary Cuba, we examine Havana-related brand names HAVANA – We all have nostalgia for pre-Castro Cuba, and this is the year to remember what was, especially as Jan 1 is the 50th anniversary of when Fidel Castro declared victory over Fulgencio Batista‘s government. We can look back on some of the great [...]

[Read more →]

We wrote some time ago about the different versions of the Pan Am name that have survived even though the airline has died and come back to life a number of times. Such is the goodwill in the brand that it keeps on selling product. Today, we write about Pan Am One luggage brand. It [...]

[Read more →]