CALISTOGA – A great brand can come from doing something simply and well for just a few decades. Take the case of Dr. John Wilkinson and his Dr. Wilkinson’s Hot Springs Resort of California. Today, his children Mark and Carolynne are the owners, and have run the mud zone forMORE HERE
We thought that the discount store layaway was gone. But this season, Kmart is pushing it in a new series of ads. In fact, in the small print on the ads, Kmart announces that they are the only major national retailer that does it. Good idea. While cannot predict whatMORE HERE
Look to BrandlandUSA.com for ideas on how to save your daily newspaper. Frankly, what is happening to the industry can stop, and we have solutions. Read our story on the main BrandlandUSA.com website. It is called 20 Ways to Save Your Newspaper. It’s about dailies, but weekly publishers can learnMORE HERE
We found there is another “brand” that is becoming extinct. It’s the English village church. We read that some in larger cities, Anglican churches have become mosques, and that is sad. Mostly, these churches just get abandoned, and sold off and deconsecrated. For instance, St. Mark’s in Mayfair might beMORE HERE
Download Our Free White Paper Imagine your city without a daily paper. Newspaper publishers, editors, managers and owners are worrying, not only about having to lay off staff, but who will cover the community in a meaningful way. In Economics 101, it’s the classic “free rider” problem. Who will attendMORE HERE
We wish we were here, RIGHT NOW, having a Big Boy Breakfast or some sort of lunch special at this Richmond, Virginia restaurant. It is on Jefferson Davis Highway south of downtown. This photograph was taken in 1987 or so. Thus it might be logical that there is a PlymouthMORE HERE
The ABC television drama Life on Mars with Jason O’Mara and Harvey Keitel is the perfect show setting for brands. To put it intellectually, the central theme is about the overlap of past and present. What were some of the brands they dredged up? Theme song “Life on Mars” byMORE HERE
Consumers love regional dairy brands, including the Sunny Florida Dairy of Tampa. Regional dairies could be the next microbrews. If they did a few things. Sunny Florida is a great regional milk brand, and the largest independent dairy in Florida, founded by the Guagliardo family in 1911. It has aMORE HERE
BOCA RATON – The weekly newspaper known for stories of aliens, Elvis and the like is coming back to life. A group of investors will revive the Weekly World News title, according to the Palm Beach Post. The company American Media Operations Inc. sold the title of the late newspaperMORE HERE
Who knew that Arthur Treacher’s Fish and Chips was still around? BrandlandUSA’s Hoosier Stringer Brian K. Stevens tells that was thinking about about Arthur Treacher’s, and found that they are still around. Says Stevens, “There used to be Arthur Treacher’s Fish and Chips all over the Indiana, where I liveMORE HERE