It’s official. Bank of America has brought back a full version of BankAmericard. It even uses the same spelling as before. If you have been reading BrandlandUSA you could see a bit about it in this post from last year.MORE HERE
On perusing the excellent children’s book This is London by M. Sasek, readers encounter on page 38 a mention that there “is always time for a cup of tea.” The next page then shows a drawing of a London street scene with the J. Lyons Tea Room featured. First, aMORE HERE
For those who are interested in a perfect case study of how to revive a dead brand, look no further than Miami-based Perry Ellis International‘s revival of the Munsingwear Penguin. On an October 2007 weekend trip to Miami’s South Beach, the two-year-old flagship company store on Lincoln Road Mall wasMORE HERE
The brand licensing company that brought Candie’s back will now own some of the greatest linen, home and bath brands in the world. New York based Iconix Brand Group Inc. (Ticker ICON) announced Oct. 3, 2007 that it had purchased Official Pillowtex LLC, the licensing company that owns the towelMORE HERE
What’s next, Lotus 1-2-3? In late September 2007, IBM announced that it would bring back the Lotus Symphony brand. Lotus Symphony was one of the first MS-DOS based office suites. IBM later acquired Lotus. This software, however, runs on open source, the Open Source Sun software called StarOffice. The goodMORE HERE
There is great news on the department store front, in particular New York’s Lord & Taylor, led by CEO Jane Elfers. What is happening at New York’s Lord & Taylor, if it works, will be great news for the future of the American department store, which is in a mess.MORE HERE
So another brokerage brand is about to bite the dust; this time it is St. Louis-based A.G. Edwards. It is part of a long line of regional brokerage names and banking names that have disappeared in recent years. Paine Webber. E.F. Hutton. Warburg. First Boston. Butcher & Singer. Chemical Bank.MORE HERE
Is the 747 on the way out? We hope not. Please no. When British Airways announced that it was buying two new long-range airplanes on Thursday, Sept. 27, 2007, it was good news for the Boeing 787 Dreamliner program and the Airbus A380 double decker. BA will buy $8.2 billionMORE HERE
Lots of great things are back. Marie Osmond is back on the American Broadcasting Corporation, starring this season on Dancing with the Stars. Sally Field is saying screwy things at an awards show. On top of all this redux, there is evidence (sketchy) that a Love Boat movie might beMORE HERE
The brands Packard Bell and Gateway will live on, even after their purchase by Taiwan’s Acer. On the tech site The Inquirer, Paul Hales reports that Gianfranco Lanci, the Italian who runs Acer, will keep the Packard Bell and Gateway brands, the former a relic of the early radio eraMORE HERE