CHICAGO – This month, the retailer Crate & Barrel marks 60 years. Gordon and Carole Segal founded Crate & Barrel on Dec. 7, 1962 on Wells Street in Chicago. As the story is told, it was a year after returning from their honeymoon. He was 23. They were eager to sell the modernMORE HERE
NEW YORK – The department store Bloomingdale’s will kick off a celebration of their 150-year history with a series of events on Saturday, September 10, 2022. They are using the term “Saturday’s Generation” for the kickoff, a nod to the 1970s era of the store, when Bloomie’s took on a larger than lifeMORE HERE
To see how China operates in the world, take a look at the return of the once-English MG automobile to Europe. The MG brand, now under Chinese ownership, dates from 1924. The initials are said to stand for Morris Garages. Entrepreneur William Morris was the Henry Ford of England; TheMORE HERE
BOCA RATON, Fla. – The toy marketer Basic Fun, a master licensee for Tonka, along with Hasbro Inc., the toy and licensing company, are kicking off a 75th anniversary celebration for Tonka trucks. The campaign calls on families to put down their screens and take a “Playcation” together with favoriteMORE HERE
SPRING, Texas – The oil brand Mobil 1 will sponsor and launch the Keep Route 66 Kickin’ campaign and website. The campaign will to help to preserve one of America’s most famous roads, Route 66, by promoting stories, memories and the actual businesses along the route. The move to elevateMORE HERE
This June, the cable television network Reelz revived the concept of a live police show when it launched On Patrol: Live. But a suit filed in New York City this week claimed said that new show was a copy of A+E’s canceled Live PD. A&E had canceled Live PD inMORE HERE
For much of the 20th century, four brands, namely Kellogg’s, Post, General Mills and Quaker, have owned much of the the cereal aisle in American supermarkets. But by looking at a cereal aisle today, at a Publix, it appears that Post, often a niche player, has gained appreciably. Post wasMORE HERE
This week, John Kelly of The Washington Post reminisced about the clear Nescafe globe mug, famous from 1970s commercials. Kelly was kind enough to mention a column on General Foods International Coffee, which is still sold as Maxwell House International Coffee. One of Kelly’s readers, in a comment, mentioned theMORE HERE
GREENWICH, Conn. – In 2019, Procter & Gamble sold one of its longest held brands, Joy, for a reported $30 million. Since then, JoySuds LLC has reinvigorated with brand with new packaging, consistent social media, and usage-focused marketing. This summer, it came out with its first three-part dishwashing gel pak,MORE HERE
NEW BRUNSWICK, N.J. – There are perhaps no American brands that are more trusted than Johnson & Johnson. A key part of the J&J brand identity, other than their blood red color and the trademark Johnson & Johnson script, is the company’s red Greek cross logo. Since 1888, the companyMORE HERE