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Entries Tagged as 'News'

Let My Brands Be Free and Leave the Scrap Orphan Brands for the Stranger

April 21st, 2012 · No Comments

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One of the biggest stumbling blocks for orphan brand names is the companies that drop them, and then seek to keep them away from new owners by way of lawsuits and intimidation. American business history is rife with hundreds of thousands of brand names that have been dropped, discontinued or made bankrupt by company managers.  [...]

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Tags: News

Hyatt Brings Back Its Storied Hyatt House

March 13th, 2012 · No Comments

For those of us who grew up in the 1970s, a Hyatt House was a sort of hotel paradise. Yes, there were Ramada Inns and Holiday Inns, and these were actually decent places for everyday family trips and such. But in terms of a really smart, slick hotel, a really modern hotel, where the food [...]




List Price: $39.95 USD
New From: $21.85 In Stock
Used from: $21.19 In Stock

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Tags: News

Tide Goes Retro at Target

May 18th, 2011 · 3 Comments

CINCINNATI – This May, Procter & Gamble is offering limited edition, retro-packaged versions of Tide, Bounce and Downy, only available at Target. It’s an amusing promotion that helps to educate younger consumers about Tide’s legacy, while giving older consumers a bit of nostalgia. “Technology has changed how we wash and dry our clothes and there [...]

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Tags: News · Soap

USPTO Announces 2011 National Trademark Expo

May 8th, 2011 · No Comments

ALEXANDRIA – The United States Patent and Trademark Office will host the 2011 National Trademark Expo on October 14-15 at the USPTO’s headquarters in Alexandria, Va.  The free two-day event is designed to educate the public about the value of trademarks in the global marketplace. Exhibitors are invited to showcase their trademarks through educational exhibits.  [...]

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Tags: News · Trademark

Brand Miller & Rhoads; More Than Mere Selling

April 1st, 2011 · 1 Comment

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Today, when you get a sales slip from a store, it is usually a foot of printed tape with a request for you to go online and register with them to fill out a customer survey. We don’t understand it. First, doesn’t the company get enough info when you swipe a Visa card at the [...]

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Tags: News

Patent and Trademark Office Evaluates Depository Library System

February 9th, 2011 · No Comments

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Alexandria, Virginia – The United States Patent & Trademark Office will host a public roundtable discussion to gather input on its Patent and Trademark Depository Libraries. The question? Are they effective in an electronic era, and if so (or not) what is the best future course. The roundtable will be held on Tuesday, Feb. 15 [...]

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Tags: News · Trademark

Branding: It’s Beginning To Grate on Nerves

January 31st, 2011 · 4 Comments

Edwin Heathcote, writing in the Jan. 15, 2011 Financial Times on old British eateries, said: The more everything becomes the same, the more ubiquitous branding begins to grate, the more everything looks like it belongs in a mall – the more Britian’s few surviving “caffs” represent a refuge.’ Heathcote was writing about those British cafes, [...]

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Tags: Advertising · News

Retailers Benefit from the Salvation Army Brand

December 24th, 2010 · No Comments

Recently, our parish priest “commissioned” another week’s worth of bell ringers for The Salvation Army. Our family adopted a kettle, and one star member of the congregation, Janet Trefry, helped organize a whole season’s worth of ringers. What an tremendous job. The whole effort was a boost to Publix, which is known for being a [...]

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Tags: News

Canoe By Dana

December 21st, 2010 · No Comments

Some readers were discussing distinctive men’s colognes that were still around. One of the survivors (and a potent scent) is Canoe by Dana. Above, a 1981 ad for the cologne. Below, an earlier ad. Notice the pronunciation has changed, to CAN-O-EH, rather than Canoe. The Dana company is still around, but a shadow of its [...]

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Tags: News

Mrs. Fearnow’s Brunswick Stew for the Chilly Season

December 14th, 2010 · 6 Comments

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MECHANICSVILLE – While it is no longer made on Hope Farm in Mechanicsville, Virginia, we are still fans of the classic Mrs. Fearnow’s Brunswick Stew brand. A great Virginia recipe, it has the proper ingredients for such a stew. In fact, the only Brunswick Stew that beats it was the Rt. Rev. Joe Pinder’s Brunswick [...]

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Tags: News